The S26 Mascot - Lex comes to Life!
Mobile AR Photo Booth

"An Interactive AR Photo Booth"

On 31st March 2012, Wyeth Nutrition ( organized an Early Childhood Nutrition Workshop. Using AR. Lex, the mascot for Wyeth Nutrition's S-26 range of formula came to life for the attendees of the workshop. A mobile photo booth was also setup to let the invited guests take a photo with Lex in different stages as a souvenir of the workshop.